Before joining Apple, Abdul Wahid served as Executive Creative Director at Oura Ring, where he led the brand across every touchpoint: digital experiences, packaging, advertising, in-app content, and more. He previously held the role of Global Executive Creative Director at Huge, guiding creative for the global Google account and helped their creative with clarity, humanity, and charm.

Across his career, Abdul Wahid has led creative for Nest, Square, Google, Meta, Uber, and Basic Agency. His philosophy is simple: demystify complexity and express it poetically until the brand becomes irresistible and its success inevitable.

Abdul Wahid work has been recognized by The One Show, Red Dot, Communication Arts, the Webby Awards, Awwwards, and he earned I.D. Magazine’s Design of the Year award for contributions to Apple’s digital creative. He also holds a U.S. design patent for a display-screen UI. A reminder that some ideas are worth protecting in more ways than one.

“If you should rise from nowhere, up to somewhere, from being no one up to being someone, be sure to keep repeating to yourself you owe it to an arbitrary god whose mercy to you rather than to others won’t bear to critical examination. Stay unassuming.” – Robert Frost